FAX +49-69/450464
FAX +49-69/450464 (also known as simply Fax or Fax Label[1][2]) was a German record label founded in Frankfurt[3] in 1992 by ambient musician Peter Kuhlmann[4] (who recorded as Pete Namlook, a phonetic inversion of his surname). It was originally devoted to Namlook's collaborations with other German electronic artists, primarily in hard trance and hardcore[5] styles, but soon expanded with the debut of the ambient Silence and Air projects;[1][6] consequently, ambient and downtempo music became the predominant focus of the label.[6] RecordingsMain labelThe main label had three principal subdivisions, indicated by the first two letters of a given record's catalog number.[4] • PK was typically for Namlook's solo releases. • PW (Peter's World) was for collaborations with international artists – including Turkish folk musician Burhan Öçal as Sultan, English DJ Mixmaster Morris as Dreamfish and Japanese ambient artist Tetsu Inoue as Shades of Orion, 2350 Broadway and 62 Eulengasse. • PS (Peter's Sub-label) released records by other artists[1][4]—without Namlook—of diverse nationalities and idioms, including US guitarist Robert Musso, bassist Bill Laswell, German techno producer David Moufang (aka Move D), and Canadian sound artist Chris Meloche.[4] • PI (Peter's iTunes) released exclusives for iTunes, such as Music for Babies. Sub-labelsIn addition to these divisions, there were three sub-labels: Yesterday & Tomorrow (YT), Ambient World (AW) and Rather Interesting (RI). • The Yesterday & Tomorrow sub-label issued a series of albums juxtaposing ambient and the "ambient side" of classical chamber music[7] (which was unofficially discontinued in 1995).
Further detailsUntil the creation of the Ambient World sub-label and the subsequent release of its discography on the iTunes Store,[10] all FAX records were issued in extremely limited quantities, with typically 500–1000 pressings depending on the project.[1][4] This resulted in FAX originals fetching high prices on eBay and other online auction Web sites.[1] Label founder Pete Namlook died of a heart attack on 8 November 2012,[11] although no official statement regarding the label's future was ever made.[12][13][14] See alsoExternal linksReferences
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