WSFR

WSFR

Office in Louisville
Corydon, Indiana
Broadcast area	Louisville metropolitan area
Frequency	107.7 MHz
Branding	Classic Rock 107.7
Programming
Format	Classic rock
Ownership
Owner	SummitMedia (SM-WSFR, LLC)
Sister stations	WRKA, WQNU, WVEZ
History
First air date	May 24, 1994; 30 years ago (1994-05-24) (as WHKW)
Former call signs	WEAJ (August–October 1993) WWSN-FM (October 1993-1994) WHKW (1994–1995) WHKW-FM (1995–1996)
Technical information[1]
Licensing authority	FCC
Facility ID	55499
Class	B1
ERP	7,400 watts
HAAT	182 meters (597 ft)
Links
Public license information	Public file LMS
Webcast	Listen Live
Website	classicrock1077.fm

WSFR (107.7 FM, "Classic Rock 107.7") is a commercial radio station that plays classic rock from the 1960s, 1970s, and 1980s. Its studios are in the SummitMedia facility on Chestnut Centre in Downtown Louisville and its city of license is Corydon, Indiana.

WSFR is a Class B1 FM station.^[2] Its transmitter is off Lotticks Corner Road SE near Elizabeth, Indiana, west of the Ohio River. It shares its tower with WAY-FM station 105.9 WAYK and Alpha Media's 96.5 WGZB. The signal covers parts of Indiana and Kentucky.

Before going on the air, the station was issued a construction permit with the call sign WEAJ in August 1993. It received the WWSN-FM call letters in October 1993. On May 24, 1994; 30 years ago (May 24, 1994), the station officially signed on. It originally had a country music format as "The Hawk". The call sign switched to WHKW to match the Hawk branding. Six months after going on the air, the station was sold to Regent Broadcasting for $2.6 million.^[3]

In May 1996, sister station WQLL's 70s hits format and "Cool" branding moved to WHKW from 103.9 FM.^[4][5][6] The station relaunched as classic hits-formatted "Star 107.7". In addition, the station changed call letters to WSFR.^[7][8][9] Over time, the classic hits sound evolved to classic rock.

On October 28, 2011, WSFR changed its branding to "107.7 The Eagle". Even though the format remained classic rock, it began using the slogan "Louisville Classic Hits".^[10][11] The station was owned by Atlanta-based Cox Radio, Inc.

On July 20, 2012, Cox Radio announced the sale of WSFR and 22 other stations to SummitMedia LLC for $66.25 million. The sale was consummated on May 3, 2013.^[12][13]

On March 8, 2021, WSFR shifted its format from a classic hits and classic rock hybrid to all classic rock. It was still under the "107.7 The Eagle" branding, but was emphasizing the "Classic Rock" slogan.^[14]

On December 20, 2022, WSFR dropped the “Eagle” branding and began calling itself "Classic Rock 107.7".^[15]

• Facility details for Facility ID 55499 (WSFR) in the FCC Licensing and Management System
• WSFR in Nielsen Audio's FM station database

38°10′26″N 85°54′50″W / 38.174°N 85.914°W / 38.174; -85.914